Close CRM vs GoTo Connect2026
Close CRM
CRM
A CRM built for inside sales teams with calling, SMS, and email all in one inbox.
GoTo Connect
VoIP & Business Phone
Cloud phone system and video conferencing for small and mid-size businesses.
Our Verdict
GoTo Connect is the more affordable option.
Choose Close CRM if…
teams at the startups and small teams stage
Choose GoTo Connect if…
teams at the small to mid-sized businesses stage
Side-by-Side Comparison
Green highlight = advantage on that metric.
| Feature | Close CRM | GoTo Connect |
|---|---|---|
| Pricing | ||
| Pricing model | Subscription | Subscription |
| Starting price | $49/mo | $27/mo |
| Free tier | ||
| Free trial | 14 days | 14 days |
| Ratings & Reviews | ||
| User rating | No reviews yet | No reviews yet |
| Features & Capabilities | ||
| Best for | startups and small teams | small to mid-sized businesses |
| Tracked features | 9 | 8 |
| Company | ||
| Founded | 2013 | 2003 |
| Verified listing | ||
Pricing
Close CRM
SubscriptionGoTo Connect
SubscriptionClose CRM
$49/moGoTo Connect
$27/moClose CRM
GoTo Connect
Close CRM
14 daysGoTo Connect
14 daysRatings & Reviews
Close CRM
No reviews yetGoTo Connect
No reviews yetFeatures & Capabilities
Close CRM
startups and small teamsGoTo Connect
small to mid-sized businessesClose CRM
9GoTo Connect
8Company
Close CRM
2013GoTo Connect
2003Close CRM
GoTo Connect
Key Differences
Close CRM
$49/mo
GoTo Connect
✓$27/mo
Close CRM is best for…
Strengths
- Built-in calling and SMS
- Automatic activity logging
- Power Dialer for outbound
- Clean fast interface
GoTo Connect is best for…
Strengths
- All-in-one voice video messaging
- Easy visual dial plan editor
- 180+ integrations
- Good mobile and desktop apps
Pricing Comparison
Close CRM
From $49/mo
Startup plan from $49/month for 1 user billed annually.
GoTo Connect
From $27/mo
Phone System from $27/user/month.
Pricing information is verified periodically. Visit each vendor's pricing page for current rates and plan details.
Feature Comparison
Only in Close CRM
- Contact Management
- Pipeline Management
- Email Sequences
- Call Recording
- Power Dialer
- Deal Management
Both tools
- VoIP Calling
- Business SMS
- API Access
Only in GoTo Connect
- Video Conferencing
- Team Messaging
- Call Routing
- Meeting Recording
- Virtual Phone Numbers
Frequently Asked Questions
- What is the main difference between Close CRM and GoTo Connect?
- GoTo Connect is the more affordable option. Choose Close CRM if you need it for teams at the startups and small teams stage. Choose GoTo Connect if you need it for teams at the small to mid-sized businesses stage.
- Is Close CRM cheaper than GoTo Connect?
- GoTo Connect is cheaper at From $27/mo vs From $49/mo. Note that pricing tiers vary — check each vendor's current pricing page for up-to-date details.
- Can I switch from Close CRM to GoTo Connect?
- Yes — most teams can migrate from Close CRM to GoTo Connect with a data export/import process. Check whether both tools support CSV or API data export before starting. GoTo Connect offers a free trial, so you can test it before cancelling Close CRM.
- Does Close CRM or GoTo Connect offer a free trial?
- Both Close CRM (14 days) and GoTo Connect (14 days) offer free trials. Try both before committing.