Subscription
$59/mo
7-day trial
SMBs (50–500)
Apr 2026
What is Serpstat?
Serpstat is a comprehensive SEO platform covering keyword research, SERP analysis, competitor research, backlink analysis, rank tracking, and technical audits. Covers 230+ countries and is strong for international SEO. Popular with agencies for team collaboration features, white-label reports, and API access.
Key Features
Pricing
subscription
$59/month
Individual plan from $59/month billed annually.
Pricing may have changed. Always verify on the vendor's website.
Who is Serpstat best for?
Best for
Serpstat is designed for small to medium-sized businesses.
Popular in these industries:
Pros & Cons
Pros
- Cost-effective vs Semrush
- Strong international SEO
- Good agency features
- White-label reporting
Cons
- Less brand recognition than Semrush
- UI less polished
- Some data accuracy gaps on smaller markets
Serpstat Alternatives
Semrush
Direct alternativeThe industry-leading SEO and digital marketing platform for keyword research, site audits, and competitor analysis.
Moz Pro
Direct alternativeSEO software with keyword research, rank tracking, link building, and site audits.
Ubersuggest
Direct alternativeAffordable SEO tool with keyword research, competitor analysis, and content ideas for small businesses.
Ahrefs
Direct alternativeThe most powerful SEO toolset for backlink analysis, keyword research, and competitive intelligence.
Frequently Asked Questions
- Does Serpstat offer a free trial?
- Yes, Serpstat offers a 7-day free trial. No credit card required in most cases.
- What is Serpstat used for?
- All-in-one SEO platform for keyword research, rank tracking, and competitor intelligence.
- Who is Serpstat best for?
- Serpstat is primarily designed for small and medium-sized businesses.