HubSpot CRM vs Salesforce2026
HubSpot CRM
CRM
The all-in-one CRM platform for marketing, sales, and customer service teams of every size.
Salesforce
CRM
The world's #1 CRM platform — the enterprise standard for sales, service, and marketing automation.
Our Verdict
HubSpot CRM has the pricing advantage with a free tier.
Choose HubSpot CRM if…
budget-conscious buyers who want to start for free or at lower cost
Choose Salesforce if…
teams at the mid-market companies stage and teams that need more power and don't mind paying for it
Side-by-Side Comparison
Green highlight = advantage on that metric.
| Feature | HubSpot CRM | Salesforce |
|---|---|---|
| Pricing | ||
| Pricing model | Freemium | Subscription |
| Starting price | $15/mo | $25/mo |
| Free tier | ||
| Free trial | 14 days | 30 days |
| Ratings & Reviews | ||
| User rating | No reviews yet | No reviews yet |
| Features & Capabilities | ||
| Best for | teams of all sizes | mid-market companies |
| Tracked features | 19 | 14 |
| Company | ||
| Founded | 2006 | 1999 |
| Verified listing | ||
Pricing
HubSpot CRM
FreemiumSalesforce
SubscriptionHubSpot CRM
$15/moSalesforce
$25/moHubSpot CRM
Salesforce
HubSpot CRM
14 daysSalesforce
30 daysRatings & Reviews
HubSpot CRM
No reviews yetSalesforce
No reviews yetFeatures & Capabilities
HubSpot CRM
teams of all sizesSalesforce
mid-market companiesHubSpot CRM
19Salesforce
14Company
HubSpot CRM
2006Salesforce
1999HubSpot CRM
Salesforce
Key Differences
HubSpot CRM
Freemium✓
Salesforce
Subscription
HubSpot CRM
$15/mo✓
Salesforce
$25/mo
HubSpot CRM
19 tracked features✓
Salesforce
14 tracked features
HubSpot CRM is best for…
Strengths
- Free CRM with unlimited contacts
- Excellent email marketing and automation
- Huge integration ecosystem
- Strong reporting and dashboards
Salesforce is best for…
Strengths
- World's most comprehensive CRM ecosystem
- 7,000+ AppExchange integrations
- Einstein AI across all products
- Scales to any company size
Pricing Comparison
HubSpot CRM
From $15/mo
Free CRM forever. Paid hubs from $15/seat/month.
Salesforce
From $25/mo
Starter Suite from $25/user/month. Professional from $80/user/month. Billed annually.
Pricing information is verified periodically. Visit each vendor's pricing page for current rates and plan details.
Feature Comparison
Only in HubSpot CRM
- Email Marketing
- Marketing Automation
- Landing Pages
- Live Chat
- Ticketing System
- Knowledge Base
- Email Templates
- A/B Testing
Both tools
- Contact Management
- Pipeline Management
- Lead Scoring
- Email Sequences
- Workflow Automation
- Dashboard & Reporting
- API Access
- SSO / SAML
Only in Salesforce
- Sales Forecasting
- Call Recording
- AI Writing
- Approval Workflows
Frequently Asked Questions
- What is the main difference between HubSpot CRM and Salesforce?
- HubSpot CRM has the pricing advantage with a free tier. Choose HubSpot CRM if you need it for budget-conscious buyers who want to start for free or at lower cost. Choose Salesforce if you need it for teams at the mid-market companies stage and teams that need more power and don't mind paying for it.
- Is HubSpot CRM cheaper than Salesforce?
- HubSpot CRM is cheaper at From $15/mo vs From $25/mo. Note that pricing tiers vary — check each vendor's current pricing page for up-to-date details.
- Can I switch from HubSpot CRM to Salesforce?
- Yes — most teams can migrate from HubSpot CRM to Salesforce with a data export/import process. Check whether both tools support CSV or API data export before starting. Salesforce offers a free trial, so you can test it before cancelling HubSpot CRM.
- Does HubSpot CRM or Salesforce offer a free trial?
- Both HubSpot CRM (14 days) and Salesforce (30 days) offer free trials. Try both before committing.